Dr. Savitha Namuduri

Savitha Namuduri has 20 years of experience in Data Science and Analytics space, spanning over several industries such as Telecom, Utility, Retail, Finance, QSR, Insurance, Healthcare and CPG. For the past 15 years she has been running Marketing Analytics teams for agencies such as Omnicom and Wunderman, and most recently, for DEPT. She has led the development of solutions for informing and measuring several aspects of marketing and advertising, including Customer Acquisition, CRM, and Measurement. Her analytical skill sets range from developing visualizations, to building predictive models and democratizing AI/ML techniques to solve pressing marketing problems. In addition, Savitha also focuses on providing data-driven recommendations for strategy, setting up experimental designs, conducting primary and secondary research, and developing learning plans to inform marketing and sales strategies. She brings a unique blend of business acumen and technical skill set to consult with clients on the best marketing practices and their measurement. She is currently the Sr. Director of Data Science at Vericast.

Savitha has a Ph.D. in Managerial Sciences from Georgia State University, Atlanta's Robinson School of Business. Outside of work, she performs and teaches Indian Classical Music and spends time exploring trails with her family.